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Case Study: Spane Buildings

May 3, 2024 | Case Studies, FDG Web News

Client Overview

Spane Buildings – www.spane.com

Located in Mount Vernon, Washington, Spane Buildings is a leading local pole barn construction company.

Challenge:

Spane Buildings recognized the need to modernize its online presence to better showcase their projects and reinforce its brand identity. Their previous website struggled to effectively communicate the company’s values and expertise. Moreover, with a significant portion of their target audience accessing the internet via mobile devices, the absence of mobile optimization posed a challenge in engaging this demographic. Spane Buildings sought a comprehensive solution to revamp their website, enhance brand visibility, and improve user experience across all platforms.

Solution:

Our team embarked on a strategic journey to address Spane Buildings’ challenges and transform their online presence into a dynamic and user-friendly platform.

  • Brand Analysis and Strategy Development: We conducted a comprehensive analysis of Spane Buildings’ brand identity and market positioning. Then, we devised a full creative website redesign strategy focused on modernization and brand alignment.
  • Integration of Brand Colors: We integrated Spane Buildings’ logo colors throughout the site ensuring a consistent and memorable brand presence.
  • Seamless Website Migration: We facilitated a seamless migration from basic WordPress to DIVI for enhanced website management and scalability.
  • Implementation of Mega Menu: We implemented a mega menu post-page consolidation to improve navigation and showcase portfolio offerings in an efficient way.
  • Mobile Optimization: We prioritized mobile optimization to cater to the growing segment of mobile users.

spane

Result:

The implementation of our solutions yielded significant results for Spane Buildings. The new website emerged as a visually captivating and user-friendly platform, effectively showcasing the company’s projects and expertise. The integration of brand colors throughout the site reinforced Spane Buildings’ brand identity and enhanced brand recognition among visitors. The migration to DIVI streamlined website management and provided the flexibility needed for future updates and expansions. The introduction of a mega menu improved navigation, making it easier for visitors to explore Spane Buildings’ portfolio offerings and instilling trust in the company’s capabilities. Moreover, the mobile optimization efforts resulted in a seamless and consistent user experience across all devices, catering to the preferences of their mobile-centric audience. Overall, the revitalized website not only elevated Spane Buildings’ online presence but also positioned them as a forward-thinking and customer-centric construction company.

 

View Spane Buildings here.

 

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