16404 Smokey Point Blvd. | Arlington, WA 98223
Tom Granger
April 16, 2019
Project Summary

SCOPE OF WORK: Schedule A.

Project Summary:

Design & Development of a new website for Bradley Johnson Attorneys with an emphasis on a high impact, visual presentation, landing page display and improved search engine optimization.

Core Required Functionality:

  • Custom design & mock-up process to ensure the right look and feel for this new site. No canned templates.
  • 20 pages of content integration with calls to action where appropriate.
  • Editable site content so client can update and create new pages, add products, attachments and documents (data sheets).
  • Easy to use document and image management site wide.
  • Mobile & tablet friendly.
  • Website Pages & modules – Multiple page creation & refinement such as contact/quote forms, highlighting awards, customer testimonials, emphasis on Boeing, Military and FAA/PMA approval where applicable.
  • Reviews, FAQs & Testimonial content to present value proposition to prospects. We also recommend  direct Avvo integration/linkage to build trust quickly.

Additional Included Functionality: (All FDG Website Projects)

  • Form builder to allow creation of ad-hocs forms as needed and change current forms and fields without requiring a developer.
  • Preservation of URL structures and SEO for old site to new. Proper 301 redirects for all urls indexed by Google that cannot be copied. Standardization of content in proper SEO hierarchy. Post-launch monitoring and detection of SEO issues across all sites.
  • Creation of admin-friendly processes and tools for self-managing as many aspects of day to day operations without the need of a developer and designer (where appropriate). We will work with you to create content areas that do not need complicated graphical work to make changes. In short, we always want to try and help code ourselves out of a job.
  • Total mobile responsive framework – we will ensure a consistent experience across tablets/mobile and browser devices.
    Page / Product SEO, TITLE and meta data for customization on all pages.
  • All visitor/customer touch points for communication, request for information follow-up emails and other contact points.
  • Assist with additional tasks not identified as requested on an hourly basis after site is deployed, set-up and ready for usage.
  • Security plugin for managing baseline website security and alerting.
  • New auto-generated XML site map for feeding Google new pages.
  • Google analytics integration to track visitors.
  • Advanced security modules to help protect against modern threats.
  • Training & Documentation for day to day operation of the website and the things you will change the most.

Bid/Budget of: $7,500

Includes: End to End Content Migration, Setup and Integration.

Plugins & Hosting: Site functionality is dependent on a few plugins that carry an annual cost. Gravity Forms ($30), Advanced Custom Fields ($30) and a series of image compression, (to make managing images and formats easier), SEO tools and security plugins. Avg is $199/annually.


  • Client will move content over to the new system after FDG Web sets up all new design views and functionality to allow the content to be created/posted/migrated. FDG Web will assist client on an on-demand basis for new content not budgeted into the development phase.
  • User experience to follow peer examples provided in PDF RFQ
  • Design process will be for main pages, content pages and catalog view pages. 
  • Terms: 50% deposit to start. Progress billing on Net 15. All hours to be billed back against deposit and accounted for in spreadsheet format.

Timeline – Sites like this realistically average around 60 - 90 days of design & development time - with content changes often being the portion of the project that can take the most time if you are writing/editing new content. We can use existing content and but a better "polish" on it to help speed the project up.

* - any third-party stock photos may require a one-time license fee, typically $5 - $10 per photo credit – client may choose photos or provide existing images as needed.

Who We Are
We are a full-service web design & development firm. We have a full-time staff of local developers and designers here in the Seattle area in our office in Arlington, WA. No outsourcing or scrambling to hire people to do your job… it’s just not our style.
 “I have been working in E-commerce for 20 years, FDG Web is far and above the best firm I have worked with. The staff are all very knowledgeable and always find a solution to your problem and are very transparent about pricing.”

Kevin Carrubba - Ecommerce Manager, Ebetts Field Flannels
"FDGweb was fantastic in taking our vision and making it into a website. We could not be more pleased of the work that they did for us and look forward to our next project together."

Shaun Murray  – President, ESP Solutions

"FDGweb exceeded our expectations when they upgraded our website from Joomla to WordPress. Their technical programmers are savvy with the latest technologies and easy to work with. Thanks to FDGweb we were able to get our new website hosted in only a few months."
Steven Lynn  – Marketing Director, Janicki Industries

"FDG has been a key partner of ours from day 1 and I couldn’t imagine where we would be today if not for them.  From an incredibly early stage, they assisted us across our entire technology stack by providing resources from their roster of talented specialists to accommodate our fluctuating demands.  They provided us organizational agility that allowed us to meet our business needs in a way that would have otherwise been impossible without a fully-scaled development team, which was critical during the early stages of our growth."

Justin Hughes, Co-Founder, RealtyMogul.com